Blog Archives

Winter Remodeling Project

Adding Ralph's Navy crow to his motorcycle jacket.

Adding Ralph’s Navy crow to his motorcycle jacket.

We finally received “plowable” snow in Minneapolis. It’s been a strange December, with temperatures lingering in the 30s and bouncing up to the 40s. When I did a book signing at the Harley-Davidson Shop of Winona on the 9th, folks were talking about mowing their lawns one more time. And there were more than just a couple of bikers who showed up for the open house on their motorcycles. It was that nice outside.

Now the snow has come and the winter ritual of piling up snowbanks has begun. The streets are driveable for cars and trucks, but too tricky for bikes. Most of them have been cleaned and polished and their batteries are stored for the winter. Time for indoor activities. Like re-arranging the patches on my husband’s motorcycle jacket.

He likes to collect patches from places we’ve visited and rides he’s participated in. Last spring he went on the Patriot Ride and noticed a number of veterans who had their military rank sewn onto their jackets. He wanted to add his.

Normally, I take his jacket down to a little Greek tailor in our neighborhood and he sews the patches on for $5 each. Trouble of it is, he’s frequently overbooked, and I knew he wouldn’t understand how important it is to get that Navy crow on the left shoulder. So, I dug up a curved upholstery needle and went to work.

Pushing a needle through leather is hard on arthritic hands! But now, the left arm proudly carries patches with Ralph’s  rank and his ship, the USS Kitty Hawk (CV63), which, sadly, has been de-commissioned.  The right arm will carry a US Navy logo and a patch for the Tonkin Gulf Yacht Club. When that job is complete, I’ll re-arrange the patches on the back of the jacket in a more pleasing configuration (after all, I have to look at them when we ride two-up!).

If you’re looking for something motorcycle-related to do this winter, get a copy of Ride Minnesota or Ride Lake Superior and settle in for a cozy read on the couch. That should keep you busy until the motorcycle shows start in February.

Revving up for the Motorcycle Life Expo

RIDE-MN-Cover_WEBI’m checking my supplies, making signs and getting ready for the Motorcycle Life Expo this coming weekend in Shakopee, Minnesota. I’ve been  working closely with Audrey Johnson, the show’s organizer, to get the speakers lined up and press releases sent. I have my own booth and will be selling signed copies of Ride Minnesota.  The two-day EXPO showcases vendors who cater to the motorcycle lifestyle. Tourism destinations will be emphasized, as well as aftermarket accessories, motorcycle touring apparel and home décor. In addition to the exhibitors, here’s what’s happening:

Bill Shaffer, state program administrator principal for the Minnesota Department of Public Safety, will be the headline speaker. Shaffer will address an estimated crowd of 5,000 motorcyclists about Minnesota’s new Road Guard Certification program, which trains riders how to stop and control traffic for motorcycle groups. He will speak at 11:00 am. Sat.

Owen Riess, author of “La Ropa Sucia”, will speak at 1:00 p.m. Sat. and 11:00 a.m. Sun. about the “Do’s and Don’ts” of riding in Mexico.

Tim Hyma, Executive Director of the Sparta Area Chamber of Commerce/Driftless Destinations, will talk about riding in Wisconsin’s Driftless Area at 2:00 p.m. Sat.

World adventurer Phil Freeman, MotoQuest, will discuss motorcycle travel in “Alaska and Beyond” at 3:00 p.m. Sat. and 2:00 p.m. Sun.

Mary Pagel, Damsel in Defense, will talk about self-defense techniques for women riders at 1:00 p.m. Sun.

Local celebrities will also make an appearance at the EXPO. Brian Zepp, KQRS-Radio, will broadcast live from the EXPO from 3:00-5:00 p.m. Sat. Dave Dahl, KSTP Chief Meteorologist, will be on hand Sunday to meet and greet bikers from noon-2:00 p.m. Sun. He will also kick off Sunday’s noon fashion show. The 93X Girls will also make an appearance.

A fashion show will be held at noon each day, and live bands will perform both days. Bad Girlfriends will play from 4:00-7:00 p.m. Sat. Johntourage will perform both days from 1:00-3:00 p.m. 23rd Hour will play from 10:00 a.m. until noon on Sat. and 11:00-a.m.-1:00 p.m. Sun.

The Motorcycle Life Expo begins at 9:00 a.m. each day. Tickets are $10 if purchased online at www.motorcyclelifeexpo.com, or $13 at the door. Children under 12 are admitted free. See you there!

 

Motorcycle (Show) Season Is Here!

Checking out an Indian.

Checking out an Indian.

“Highway to Hell” blasted out of the speakers of a Victory Magnum motorcycle and ricocheted off the walls of the Minneapolis Convention Center on Sunday morning, certainly a different message than what I would have heard at church! My husband and I went downtown to the Progressive International Motorcycle Show to sniff the 2015 bikes and mingle with the leather-jacket crowd.

IMS is all about the bikes. There’s something there for every adrenaline-addicted speed demon from sporty Ducatis to heavy-duty Harley cruisers. Even if you’re like me and don’t have a motorcycle endorsement on your driver’s license, it’s fun to thow a leg over and get a driver’s perspective.

It annoys me that so many really cool-looking bikes are not built to accommodate women riders. After all, women now make up 25 percent of the motorcycle market, and it’s growing. It’s frustrating to find a bike that looks like it’s just my size, only to find out it’s too tall, or the gas tank is so wide it threatens to crack my pelvis like turkey wishbone. C’mon, motorcycle engineers!  Do something for the ladies!

The next show in the Twin Cities area is the Motorcylce Life Expo at Canterbury Park in Shakopee, Minn., Feb. 28-Mar. 1. While IMS is all about the bikes, MLE is about what you do with your motorcycle after you’ve acquired it. That includes not just customization, but places to ride. If you want to expand your horizons beyond Sturgis, South Dakota, it’s the show to visit. It runs from 10:00 a.m. to 4:00 p.m. both days. I’ll be there, hawking copies of Ride Minnesota.

Lessons Learned From Harley-Davidson

Santa and his helpers check out a new way to deliver copies of Ride Minnesota.

Santa and his helpers check out a new way to deliver copies of Ride Minnesota.

Recently, I’ve had the pleasure of doing book signings at Mankato Harley-Davidson and the Harley-Davidson Shop of Winona to promote my book, Ride Minnesota. It’s always fun to meet and talk with people who are passionate about something, and Harley owners are passionate about riding motorcycles. They’re also extremely brand loyal.

Years ago, it was not uncommon to walk into an H-D dealership and see a brand-new bike on the showroom floor with a piece of cardboard underneath it to soak up the oil that puddled on the tile. Fortunately, Harley cleaned up its act (and its motorcycles). It’s easy to see why it’s still the number one motorcycle in the U.S. (although Victory is making inroads).

When you walk into a Harley-Davidson dealership, you’re greeted with a smile. The place is spotless and the bikes are beautiful. The Harley-Davidson logo is everywhere, from the floor mat in front of the door to the restrooms, where antique-looking signs advertise H-D motorcycles from days gone by. The parts department carries Harley-Davidson branded parts and motor oil. The “motorclothes” department has and exciting array of jackets, scarves, hoodies, T-shirts, baby clothes — you name it, you can find it — all emblazoned with that distinctive shield. There are shot glasses, beer mugs, Christmas ornaments and a gazillion H-D trinkets. At the Winona store, I sat on a bar stool that had the logo carved into the seat. I stood up from time to time to make sure it wasn’t impressed into my rear-end!

The most impressive aspect of these dealerships, however, are the people who work there. They’re enthusiastic and friendly. They know their customers and treat them like extended family. In fact, I know of no other store where folks can just hang out all day and shoot the breeze.

Most Minnesotans have put their bikes in storage for the year. But you can still dream about motorcycling, and read about it, too. Go to Amazon and order a copy of Ride Minnesota. It makes a great Christmas stocking stuffer!

 

 

Ride Minnesota on the Radio

 

Recently, I had the joy of talking about Ride Minnesota with radio talk show host Kevin Hunter. It was a fun interview. Take a listen! I hope you enjoy it. The Business Forum Show highlights small businesses throughout the state. Thank you, Kevin!

 

Making the most of a short season

Benefit ride for the St. Cloud Children's Home

Benefit ride for the St. Cloud Children’s Home

The motorcycle season is short in Minnesota. It says so right on the back cover of my book, Ride Minnesota.  Now that we’ve left winter behind, we’re in the rainy season when thunderstorms can crop up just in time for rush hour and dampen your ride home from work.

A lot of people ride their motorcycles to work. I temped recently at Thomson Reuters in Eagan and entire sections of the parking lots (there are multiple lots) were designated solely for motorcycles. It’s nice to have a motorcycle-friendly employer. Motorcycling to work not only saves money on gas, it also gets you there sooner, thanks to the diamond lanes on metro freeways.

Still, there’s nothing like riding two-lane blacktop on a sunny day. Discovering what’s just beyond that next curve lends an air of mystery to a ride, whether it’s another set of curves, an uphill climb or a cow grazing peacefully in a nearby pasture.

Today’s gray, rainy weather gives me another chance to work on building my retail network.  Here’s a list of places where you can purchase Ride Minnesota.  Here’s to sunnier days ahead!

Eat My Words Bookstore, 1228 2nd St. N.E., Minneapolis. MN 55413

Harley-Davidson Shop of Winona, 1845 Mobil Drive, Winona, MN 55987

Indian Motorcycle Twin Cities, 2967 Hudson Rd., St. Paul, MN 55128

Mankato Harley-Davidson, 1200 N. River Drive, Mankato, MN 56001

Northway Sports, 21429 Ulysses St. N.E., East Bethel, MN 55011

Route 65 Classics, 14954 Aberdeen St. N.E., Ham Lake, MN 55304

St. Paul Harley-Davidson, 2899 Hudson Blvd., St. Paul, MN 55128

Trav’s Outfitter, 7315 Hwy. 65 N.E., Fridley, MN 55432

Twin Cities Harley-Davidson-Blaine, 1441 85th Ave. N.E., Blaine, MN 55449

Twin Cities Harley-Davidson-Lakeville, 10770 165th St. W., Lakeville, MN 55044

SubText Books, 165 Western Ave. N., St. Paul, MN 55102

Zylstra Harley-Davidson, 19600 Evans St NW, Elk River, MN 55330

You Meet the Nicest People

Back in 1963, Honda Motorcycles ran an advertising campaign that proclaimed, “You meet the nicest people on a Honda.” I’d like to amend that to “You meet the nicest people on a motorcycle.” Period. It doesn’t matter the make or the model, bikers are some of the nicest people I’ve run across in a long time.

I stopped out at Indian Motorcycles in St. Paul today and dropped off some copies of Ride Minnesota. Although owner Art Welch wasn’t interested stocking the book, he has graciously allowed me to snag a little counter space in his beautiful store. Can you believe it, almost every motorcycle on his show floor has been sold? There’s a lot of pent-up demand for Indians (Polaris has done a good job of marketing them). I hope the long winter and pent-up feelings extend into book sales, too.

I also stopped next door at St. Paul Harley Davidson. The folks there haven’t yet decided whether or not they’ll take the book, but John in the parts department invited me to a seminar on motorcycle touring that he’s giving in April. I’m already booked that day, but I appreciate invitation and the enthusiasm. In fact, so many people involved in motorcycling have been so helpful and encouraging.

I saw some bikers on the road today, and there were quite a number of folks buying parts and new batteries for their bikes to get ready for riding season. The temperature hovered around 45 degrees, but the weather was an ever-changing mixture of sleet, snow, sunshine. It’s the annual wresting match between spring and winter in Minnesota.  Still, it won’t be long until the rumble of a well-tuned motorcycle is heard again.

Signs of Spring

I am so sick of this long Minnesota winter I could chew roofing nails! It definitely was a lot more fun when I was a kid and played in the snow and didn’t worry about breaking my bones. Ah, but there are signs of spring, despite below-zero temperatures (at the end of February? Ya gotta be kidding me!).

The first sign is a review of Ride Minnesota in the March issue of Thunder Press, a tabloid that reaches some 60-70-80,000 Harley Davidson owners. I can’t wait to see it.

As a result of that review, I received a call from Audrey Johnson, who organized the Motorcycle Life Expo that Ralph and I attended earlier this month (in a snowstorm). She’s got a booth at the upcoming Donnie Smith Motorcycle Show at the St. Paul River Centre, and asked me if I’d like to join her and sell my book at her booth.  Would I! I’m already checking my booth supplies. I think I’ll need to order more books.

The third sign is an invitation to do a reading of Ride Minnesota at Eat My Words Bookstore here in “Nordeast” Minneapolis.  I’m so excited that Scott and his son, Peter, are hosting this event. It happens at 3:00 p.m. on March 22. The store already has copies of the book on consignment, but I’ll bring more copies.

I’m revving my book marketing engine. By the time the snow melts and Ralph and I can get on the highways, it’ll be in high gear.RIDE-MN-Cover_WEB

Spring Rollouts

The headline in yesterday’s Minneapolis Star Tribune says it all: “Indian Motorcycle shifts into overdrive as spring nears.” Polaris isn’t the only one shifting gears. As  Minnesota weather continues to stay in the deep freeze, there are signs of spring in the motorcycle world.

I’m getting more and more emails for motorcycle gear. And last week, the editor Thunder Press called to ask for a high-resolution photo of the cover of Ride Minnesota. He’s publishing a review in the March issue. The tabloid reaches around 70,000 Harley Davidson owners, so I’m looking for a boost in sales.

A couple of weeks ago, Ralph and I attended the International Motorcycle Show at the Minneapolis Convention Center. While Ralph sniffed around the new motorcycles, particularly the Indians and the Victories, I handed out book marks with a photo of the book cover on it and the words, “Available from Amazon.com and BarnesandNoble.com.” I’ve seen a slight uptick in sales on Amazon since then.

It’s time for me to shift into gear, too, and start promoting spring sales of Ride Minnesota. And to start writing another book, about our Lake Superior Circle Tour.

“Beyond the Bookstore”

Record snow depth on Michigan's Keweenaw Peninsula is 139 inches.

Record snow depth on Michigan’s Keweenaw Peninsula is 139 inches.

Once you’ve sold the first 100 copies of your book to your family and friends, you have to work a little harder. I just received notice from Amazon that the book I ordered, “Beyond the Bookstore,” has  shipped. It’s supposed to be filled with ideas for unconventional ways and means of selling books. I’ve been doing some of that on my own, making appearances at motorcycle dealerships with a saddlebag full of copies of Ride Minnesota.

Showing up at unexpected places is a fun way to market a product, if somewhat time-consuming. In the next few weeks, I’ll be at Northway Sports (September 28), the Twin Cities Book Festival (October 13, sponsored by Rain Taxi) and the Home Improvement & Design Expo (October 19-20). I have no idea what to expect from the last one, but Northway is going to loan me a hot new motorcycle to attract attention and keep me company in the booth.

Showing up at unexpected places reminds me somewhat of motorcycle touring, when you often find things at unexpected places. This summer Ralph and I took the Lake Superior Circle Tour. One of the great places to ride along the way is the Keweenaw Peninsula in Upper Michigan. That’s where we came across this gigantic thermometer that measures snow depth in the area.  It’s something we never expected to see. The record snow depth, by the way, is 139 inches. I’m damned glad I didn’t have to shovel it.